{"id":17326,"date":"2026-05-28T15:00:00","date_gmt":"2026-05-28T13:00:00","guid":{"rendered":"https:\/\/www.hes.de\/flexible-delivery-models-in-logistics-how-smart-and-premium-create-new-possibilities\/"},"modified":"2026-09-22T17:56:46","modified_gmt":"2026-09-22T15:56:46","slug":"flexible-delivery-models-in-logistics-how-smart-and-premium-create-new-possibilities","status":"publish","type":"post","link":"https:\/\/www.hes.de\/en\/flexible-delivery-models-in-logistics-how-smart-and-premium-create-new-possibilities\/","title":{"rendered":"Flexible Delivery Models in Logistics: How Smart and Premium Create New Possibilities"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"17326\" class=\"elementor elementor-17326 elementor-14437\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-63126108 e-flex e-con-boxed e-con e-parent\" data-id=\"63126108\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-103eaebe elementor-widget elementor-widget-text-editor\" data-id=\"103eaebe\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><em>Customers today expect more than an on\u2011time delivery: they want control over the appointment, transparency throughout the process, and the flexibility to tailor the service to their individual needs. For retailers and manufacturers shipping large electrical appliances and TVs, this means that a one\u2011size\u2011fits\u2011all product is no longer enough. Hermes Einrichtungs Service (HES) responds with two clearly defined delivery models \u2014 Smart and Premium \u2014 which can be expanded modularly and allow retailers to manage service depth and price point independently. This also introduces a market innovation for end customers.  <\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-63484fcc elementor-widget elementor-widget-heading\" data-id=\"63484fcc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Between Efficiency and Service: A Daily Balancing Act<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c62a016 elementor-widget elementor-widget-text-editor\" data-id=\"3c62a016\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Especially in the segments of large electrical appliances and consumer electronics, high product value, sensitive goods, and rising service expectations converge. Delivery has long become a central part of the overall shopping experience. A key challenge for retailers and manufacturers is that customer expectations can no longer be treated as uniform. While some customers primarily value fast and uncomplicated delivery, others want a comprehensive service experience that includes installation, setup, and removal of old appliances.   <\/p><p>These differing requirements often lead to a conflict of goals in practice: <strong>standardized logistics solutions reach their limits because they either deliver too much or too little. <\/strong>Those who rely solely on a high service level risk unnecessarily high costs and shrinking margins. Those who offer only basic delivery fail to meet the expectations of many customers \u2014 especially when products require consultation or technical expertise.  <\/p><p>The consequence: logistics today must deliver both \u2014 efficiency and flexibility.<\/p><p><strong>Why Traditional Models Are No Longer Enough<\/strong><\/p><p>Many logistics structures have evolved over time and are based on clearly defined service scopes. But as retail becomes increasingly individualized, the demands on the last mile are changing as well. Customers expect choices \u2014 not only regarding the product but also the delivery.  <\/p><p><strong>A \u201cone-size-fits-all\u201d approach often leads to inefficiencies:<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4e6de6e elementor-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"4e6de6e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Services not needed are provided,<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">Options for higher service needs are missing,<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">and additional services are difficult to integrate.<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ded41b1 elementor-widget elementor-widget-text-editor\" data-id=\"ded41b1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>As a result, logistics can quickly shift from a potential competitive advantage to a limiting factor.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-29a8b296 elementor-widget elementor-widget-heading\" data-id=\"29a8b296\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Modular Delivery Models as a Response to New Requirements<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-44024aae elementor-widget elementor-widget-text-editor\" data-id=\"44024aae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\tAgainst this backdrop, HES\u2019s modular <strong><a href=\"\/en\/logistics-solutions-for-sender\/smart\/\" target=\"_blank\" rel=\"noopener\">Smart and Premium<\/a><\/strong> service concepts are gaining importance. They make it possible to clearly define different service levels while combining them flexibly. The goal is not to offer as many variants as possible, but to create a meaningful structure:\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3aa519 elementor-align-start elementor-icon-list--layout-traditional elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"f3aa519\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">an efficient basic level for standardized requirements<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item\">\n\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-plus\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M416 208H272V64c0-17.67-14.33-32-32-32h-32c-17.67 0-32 14.33-32 32v144H32c-17.67 0-32 14.33-32 32v32c0 17.67 14.33 32 32 32h144v144c0 17.67 14.33 32 32 32h32c17.67 0 32-14.33 32-32V304h144c17.67 0 32-14.33 32-32v-32c0-17.67-14.33-32-32-32z\"><\/path><\/svg>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\">an extended service level for more demanding scenarios<\/span>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f8edc6f elementor-widget elementor-widget-text-editor\" data-id=\"f8edc6f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>A pricing structure with three product classes \u2014 M, L, and XL \u2014 ensures transparent and comparable calculations for retailers. The advantage lies in clarity: both retailers and end customers can quickly identify which service level fits the situation. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1d031e91 elementor-widget elementor-widget-heading\" data-id=\"1d031e91\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Smart and Premium: Two models, one clear logic<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-392d727f elementor-widget elementor-widget-text-editor\" data-id=\"392d727f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"x_s6\">The strength of modular service options becomes particularly clear in everyday use. The choice of a specific service level often depends on the individual context in which it is needed.<\/p><p class=\"x_s6\">The <b><a href=\"https:\/\/www.hes.de\/de\/smart\/\" target=\"_blank\" rel=\"noopener\">Smart service<\/a><\/b> provides professional <a href=\"\/en\/2-man-handling\/\" target=\"_blank\" rel=\"noopener\">two-man handling<\/a> beyond the first lockable door \u2013 without pallets and without curbside delivery. This represents a clear upgrade from conventional general cargo solutions at an attractive price.<br \/>With the Premium service, goods are delivered directly to the desired place of use. Up to three delivery attempts are included, with short transit times. Retailers and manufacturers looking<\/p><p class=\"x_s6\">Additional product-specific services can also be booked, such as:<\/p><div class=\"x_s9\">\u27a2 TV wall mounting and Wi-Fi setup for home entertainment systems<\/div><div class=\"x_s9\">\u27a2 Installation and connection service for large household appliances, including three-phase power connections<\/div><div class=\"x_s9\">\u27a2 Removal of old appliances and disposal of packaging materials<\/div><p class=\"x_s6\">A practical example: a customer who wants to install a TV themselves primarily needs a safe and reliable delivery. Another customer, however, may prefer a complete setup, including wall mounting and the connection of external devices.<br \/>The same applies to large household appliances: while some end customers simply expect reliable delivery, others value installation and commissioning.<\/p><p class=\"x_s6\">Flexible models such as Smart and Premium are designed to reflect exactly this reality by addressing different requirements in a targeted way.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-51e268cc elementor-widget elementor-widget-heading\" data-id=\"51e268cc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Market innovation: Flexibility even after the order has been placed<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-764825a7 elementor-widget elementor-widget-text-editor\" data-id=\"764825a7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p class=\"x_s6\">Another key aspect is the <b>timing of flexibility<\/b>. Not all requirements are fully known at the time the order is placed.  <\/p><p class=\"x_s6\">It is often only during the course of the<b> process that end<\/b> customers realise they need additional services, such as installation or the removal of an old appliance. Retailers and manufacturers can configure their offering modularly in advance and decide which additional services they want to make available to their customers.<br \/><br \/>In addition, end customers can use myhes.de to book extra services themselves or upgrade from Smart to Premium \u2013 after placing the order and up to a defined cut-off point before the delivery date. This option to add services independently at a later stage is currently unique in the market.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-68783c1a elementor-widget elementor-widget-heading\" data-id=\"68783c1a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Less complexity behind the scenes, more choice for customers<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a4f210 elementor-widget elementor-widget-text-editor\" data-id=\"2a4f210\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Mehr Auswahl durch modulare Servicestrukturen muss dabei nicht automatisch zu mehr Komplexit\u00e4t f\u00fchren. Zweistufige Modelle wie Smart und Premium reduzieren die Vielfalt an Einzeloptionen auf verst\u00e4ndliche Basis- und Servicelevel und erm\u00f6glichen gleichzeitig eine gezielte Erweiterung durch Zusatzleistungen. F\u00fcr H\u00e4ndler bedeutet das: einfachere Kalkulation, bessere Planbarkeit und klare Kommunikation gegen\u00fcber den Endkund*innen. Und f\u00fcr die Endkund*innen: mehr Transparenz, mehr Entscheidungsfreiheit und ein Lieferergebnis, das zur eigenen Situation passt.    <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e96f23 elementor-widget elementor-widget-heading\" data-id=\"3e96f23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Modular Delivery Models as a Response to New Requirements\n<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ff39a75 elementor-widget elementor-widget-text-editor\" data-id=\"ff39a75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Different customer expectations, increasingly complex products and growing competitive pressure make flexible delivery models essential. With Smart and Premium, HES demonstrates how efficiency and service can be combined effectively without making processes unnecessarily complex.<br \/> <br \/>The option for end customers to book additional services themselves goes one step further:<b> it shifts the service decision to where it can be made best \u2013 to the person receiving the product<\/b>.  <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Tailored delivery instead of a one-size-fits-all solution: with Smart and Premium, HES combines efficiency, flexible services and individual choices for end customers.<\/p>\n","protected":false},"author":3,"featured_media":17325,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33,61],"tags":[],"class_list":["post-17326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-all","category-blog"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.5 (Yoast SEO v28.5) - 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